NEW DELHI: The government will come out with a draft Model Film Policy based on the film facilitation policies rolled out by 14 states, Union information and broadcasting secretary Apurva Chandra said on Monday.
Speaking at a Film Tourism symposium in Mumbai, organised jointly by the ministries of tourism and information and broadcasting, Chandra said the government will circulate the model film policy to other states in order for them to adopt the policy document to facilitate more film making across India.
Chandra said 18 states are currently giving incentives for film making and added that India needs to focus on ‘Ease of Filming’, rather than incentives. “Ease of shooting and easy of clearances are very important,” he said.
He also said the existing system of providing clearances was wanting and said this led domestic film to shoot abroad.
“The Film Facilitation Office has facilitated 120 international film makers from 27 countries to shoot in India in last 5-6 years since its formation in 2015. Domestic films, only 70,” Chandra said, pointing to a much lesser number of domestic films being shot in India.
Union tourism secretary, Arvind Singh, on the other hand, said state governments should consider establishing film promotion offices, preferably in the office of the Chief Minister in order to expedite film shooting permissions.
He also said this is required since most of the issues regarding approvals are localised and within the purview of the state governments and that the film promotion office should have the authority to intervene and sort out issues at the local level, wherever needed.
“India’s varied landscape, seasons, colours, wildlife and more importantly our culture and heritage along with availability of world beating technicians make India an ideal location for film shoots. However, we acknowledge that there are several bottlenecks and there needs to be a concerted push. This should be a two-pronged approach, one at the policy level by making it procedurally easy for the producers to shoot in India and the other with a promotional effort by making them aware of the vast potential of India as a film shooting destination,” Singh said.
He also said the tourism ministry has signed an MoU with the I&B ministry and NFDC to promote Cinema of India as a sub-brand of Incredible India at film festivals like IFFI in Goa and the Cannes Film festival to develop a synergy between tourism and the film industry, and to provide a platform for enabling partnerships between the Indian and global film industry.




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